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Leading Market Research Company in Dubai

Integrity Market Research is one of the best market research firms helping companies in UAE and all over the world to improve clients understanding of their consumers, customers and competitors to enable them to explore new opportunities through ethical and insightful market research.

We have a team that is diverse with variety of educational background, different industry experiences & languages (with native Arab speakers) and experienced in conducting research across categories (not limited to) social/government, retail, travel & tourism, medicine/pharmaceuticals, FMCG, telecom, healthcare, automotive, media, financial institutions, etc.

Who We Are

Integrity Market Research (IMR) is a full service market research agency with complete range of qualitative & quantitative research services. Integrity Market Research operates through our offices in UAE & Egypt. Our field operations is spread across GCC, Levant, Iraq and North African region. Integrity Market Research provides multiple marketing Research services & Research Consultancy to our clients. We also tailor make research exercises to meet our client’s needs in terms of objectives, time and budget constraints.

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Fieldwork Methodologies
  • Focus Group discussions
  • In-depth Interviews
  • Ethnographies, VOX-pops
  • Accompanied shopping
  • Observations
  • F2F – PAPI, CAPI and CAWI interviews
  • Telephonic interviews – CATI & COW
  • Online interviews
  • Video conferences / interviews
  • Mystery Surveys & Shopping
  • Central Location Tests
  • Home Use Tests
Geographical Coverage
  • UAE
  • Iraq
  • KSA
  • Oman
  • Yemen
  • Qatar
  • Bahrain
  • Kuwait
  • India
  • EGYPT
  • Jordan
  • Lebanon
  • Sudan
  • Libya
  • Tunisia
  • Algeria
  • Morocco
  • Pakistan

Our Research Approach

We offer comprehensive range of quantitative and qualitative approaches, from data-only services to full-service consultancy for successful results and outcomes

  • Focus Group discussions
  • In-depth Interviews
  • Ethnographies, VOX-pops
  • Accompanied shopping
  • Observations
  • F2F – PAPI, CAPI and CAWI interviews
  • Telephonic interviews – CATI and COW
  • Online interviews
  • Video conferences / interviews
  • Mystery Surveys & Shopping
  • Central Location Tests
  • Home Use Tests

Why to Choose Us?

What makes IMR different from others is the mindset of our people! And hence we can confidently claim that:

We offer you the best prices

We are flexible enough to start the project in shortest time

Senior researcher is involved in all projects

Integrity is at the core of what we do

Quality and strong ethical values that drive our business

We have wider field coverage

Offices across the region for better control of the markets we cover

Market Research Services Include

Market Study Report Get detailed market study report covering all the segments of business and industry

Market Survey In-depth survey of existing and new customers for services or products

Employee Feedback Get comprehensive feedback survey based on employees and customers reviews

Secondary Survey Utilizing desk research or published reports, get detailed market research.

Qualitative Survey Get brand positioning and customer reviews to generate innovative ideas.

Quantitative Survey Get mathematical figure to utilize the data and create profit generating strategies.

Reviews

Chris

This company has a high opinion of polling data and they were great in finding desired values for our project.

Jameela

They created customized market research report for our construction company which really helped us in achieving successful results.

VISION & MISSION

We are dedicated to improve clients understanding of their consumers, customers & competitors and enable them to take insightful & timely decisions through ethical, insightful & credible market research data

VALUES

  • Professionalism
  • Reliability & Trust
  • Honesty
  • Ethics
  • Customer Focus